WOMO (Word of Mouth Online) is Australia’s number one and award-winning business review website, where Australians share their experiences of services from hair salons and restaurants, to dentists and tradespeople, to improve their customer service experience and empower their peers. WOMO is an online forum so popular it attracts a customer review every 5 minutes, adding to its 300,000+ reviews daily. It receives 1 million hits a month, and it’s estimated that 1 in 4 Australians have used reviews on WOMO.com.au in the last 12 months to help them find great businesses.
WOMO approached The Ideas Suite to increase its brand recognition via the media. In the first three months, The Ideas Suite secured more than 80 media stories for WOMO, including Today and Sky Business News, News.com.au, NineMSN, Yahoo!7, 2GB and 2UE.