MEDIA PROMOTIONS
Build buzz and awareness around your product with cost-effective promotional giveaways. As part of our broad PR programs, we design media promotions that offer outstanding exposure without the costs of advertising. Our media promotions service provides brands with unique opportunities to connect with target audiences across popular radio stations and online consumer and business media sites.
In consultation with you, our team develops a covetable product 'package' with your brand messages, and we secure placement in
high-reach media outlets at no cost beyond the product giveaway itself. This approach ensures that your brand is featured multiple times across various channels, increasing exposure and engagement. Within each promotion, we work with the media to ensure your brand message comes through clearly in each radio broadcast and social media post. Our goal is to secure editorial cut-through that positions your brand positively and reaches your target market.
CASE STUDIES
+Hemp - Australia's first hemp water
For +hemp, we designed and organised two no-cost radio promotions, securing mentions on KIIS FM Sydney and Hit105 FM Brisbane in exchange for bottles of hemp water. The campaigns included multiple mentions of their products, Instagram posts and live promotional events, with tens of thousands of dollars in media exposure.
HotelsCombined
We leveraged HotelsCombined’s sponsorship of the Hobart Hurricanes cricket team to organise a couple of radio promotional giveaways of shirts, bats and hotel accommodation in exchange for promotional mentions across KIIS FM and Triple M Hobart.
The campaign delivered tens of thousands in media value, including significant exposure across social media and radio channels.
RESULTS, EVERY TIME
12 YEARS’ EXPERIENCE IN MEDIA PROMOTIONS
We have more than a decade of experience in media promotions, helping brands to reach broad audiences cost effectively. With a proven track record of securing high-value, no-cost media placements, we can reach your target market with the right message.
