seo_theideassuite - Theideassuite

MEDIA VS PUBLIC RELATIONS: WHAT’S THE DIFFERENCE?

by seo_theideassuite | Aug 9, 2023 | Blog, Client & Agency News

Whether you’re looking at implementing a business marketing strategy or trying to decide what degree to study at university, it helps to understand the part media relations plays in a public relations strategy. To help save time, money and confusion, we have explained...

WHY BRANDS ARE BEST TO STAY POLITICALLY NEUTRAL

by seo_theideassuite | Aug 9, 2023 | Blog, Client & Agency News

Social media platforms and digital technologies have allowed people to share their political beliefs faster, more easily and to a larger audience than ever before. Increasing political views online are no longer just reflected through traditional media outlets, but...

PRINT, ONLINE AND BROADCAST MEDIA – WHICH ARE THE MOST EFFECTIVE OUTLETS FOR BRANDS?

by seo_theideassuite | Aug 9, 2023 | Blog, Client & Agency News

Achieving positive editorial coverage with a strong brand message across major media outlets is often an important marketing goal for brands. If a news outlet deems a brand’s story interesting or relevant to their audience, they will publish the story across their...

Hedgren

by seo_theideassuite | Jan 12, 2023 | Our-Results, Social Influencer Engagement

Designed in Belgium, Hedgren is world-renowned for its highly functional, design-driven casual bags and travel gear for men and women. The Ideas Suite managed Hedgren’s always on influencer engagement program in the Australian market. Through a gifting strategy,...

Paklite

by seo_theideassuite | Jan 12, 2023 | Our-Results, Social Influencer Engagement

Paklite is a leading Australian travel goods brand designed by Australians for Australians that launched in 1961. The Ideas Suite ran an influencer engagement program to align Paklite with well-known travellers. Through a gifting strategy, we engaged 55 influencers...

MEDIA VS PUBLIC RELATIONS: WHAT’S THE DIFFERENCE?

WHY BRANDS ARE BEST TO STAY POLITICALLY NEUTRAL

PRINT, ONLINE AND BROADCAST MEDIA – WHICH ARE THE MOST EFFECTIVE OUTLETS FOR BRANDS?

The Post Grid

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The Post Grid

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Top 3 ways to secure great news coverage

The Power of PR: Why It Makes Sense to Incorporate Public Relations In Your Marketing Mix

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